eXp Realty Launches in Japan, Marking Fourth Global Market Entry in 2025

by Nader Bakhoum, P.Eng.

 

Exciting news is rippling through the real estate world: eXp Realty, a fast-growing, cloud-based brokerage, has officially launched operations in Japan! This marks the company’s fourth global market entry in 2025, following successful expansions into countries like the United Kingdom, Australia, and South Africa. For those keeping an eye on international real estate trends, this move is more than just another business milestone—it’s a peek into the future of how we buy and sell homes across borders.

Why Japan, and Why Now?

Japan’s real estate market is both dynamic and unique, blending centuries-old traditions with cutting-edge urban development. As one of the world’s largest economies, Japan offers tremendous potential for innovation and growth. eXp Realty’s entrance signals confidence in the Japanese market’s appetite for new, tech-driven approaches to real estate. The company’s cloud-based platform, which supports remote collaboration and virtual transactions, is uniquely suited to Japan’s digitally savvy population and its bustling metropolitan centers.

What Sets eXp Realty Apart?

Unlike traditional brokerages, eXp Realty operates entirely in the cloud. Agents collaborate, learn, and grow their businesses in a virtual environment, free from the constraints of brick-and-mortar offices. This model has allowed eXp to scale rapidly and attract top talent worldwide. With its revenue-sharing structure and robust training programs, the company empowers agents to take charge of their careers while offering clients a seamless, digitally enhanced experience.

Leadership and Local Expertise

To ensure a smooth launch in Japan, eXp Realty has appointed experienced local leadership. The company is committed to respecting cultural nuances and regulatory requirements, while introducing its global best practices. This blend of local knowledge and international vision is designed to create new opportunities for Japanese agents and homebuyers alike.

Looking Ahead: A New Era for Real Estate

eXp Realty’s expansion into Japan isn’t just a win for the company—it’s a signal that the real estate industry is evolving. As more people embrace digital tools for work and life, the way we buy and sell homes is changing, too. With its innovative approach, eXp Realty is helping to shape that future, one market at a time.

Stay tuned as eXp Realty continues its global journey, bringing new possibilities to agents and homebuyers in Japan and beyond. 🌏🏡